Email Quality Assurance is where our Question Everything® motto is taken to its peak.
Our Quality Assurance Control System (QACS) is an ever-evolving process. Because our QA team is made up of dedicated, detail-obsessed, professionals, who constantly revise and improve their processes.
So your email is reviewed by many eyes, many times, to spot anything out of place. A typo, or a broken link. We’re obsessed with perfection.
You’ve taken time to make your email creative perfect, and we’re perfectionists too. Therefore your email is only ready to send when it’s fully tested and approved. Because then we are sure it will be seen as you intended.
On top of the usual QA to confirm the test email matches your signed-off version, we check all functionality to spot anything that’s wrong. For example anything from a missing space to a pixel error in an image.
Yes, we use the best machine tests for your emails, but that isn’t good enough for us. Or you. When we receive the final tests, we run through ISP-specific QA tests. After that we go above and beyond and run manual checks on a wide range of devices, both current and previous versions.
Only then, when our email Quality Assurance team are 100% happy, we approve your email for deployment.
